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Results 1-10 of 15 (Search time: 0.004 seconds).
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Issue Date
Title
Author(s)
Type
Access Type
2018
How corporate social responsibility can influence brand equity
Loureiro, S. M. C.
;
Souto, D.
Book Chapter
Open Access
2017
Relationship marketing on social software platforms
Loureiro, S. M. C.
;
Sarmento, E. M.
Book Chapter
Open Access
2017
Fashion luxury brands: bridging the gaps between cutting-edge fashion and corporate social responsibility concerns
Loureiro, S. M. C.
Book Chapter
Open Access
2016
Effects of atmospherics on emotions and intention with respect to involvement under different shopping environments
Loureiro, S. M. C.
;
Koo, D.-M.
;
Ribeiro, L.
Book Chapter
Open Access
2016
Analyzing the use of social networks sites in the purchasing decision process
Miranda, F. J.
;
Rubio, S.
;
Chamorro, A.
;
Loureiro, S. M. C.
Book Chapter
Embargoed Access
2017
Relationship quality between Portuguese wine producers and Chinese distributors insight and recommendations
Loureiro, S. M. C.
;
Cunha, N.
Book Chapter
Open Access
2020
Exploring consumer-brand engagement in online environments designed for tourism
Bilro, R.G.
;
Loureiro, S. M. C.
Book Chapter
Open Access
2020
Incorporating VR, AR and related technologies in tourism industry: State of the art
Loureiro, S. M. C.
;
Ferreira, E. S.
;
Rosário, J. F.
Book Chapter
Open Access
2021
The role of mental imagery as driver to purchase intentions in a virtual supermarket
Loureiro, S. M. C.
;
Correia, C.
;
Guerreiro, J.
Book Chapter
Open Access
2020
Unraveling e-WOM patterns using text mining and sentiment analysis
Guerreiro, J.
;
Loureiro, S. M. C.
Book Chapter
Open Access
Discover
Author
2
Ferreira, E. S.
2
Guerreiro, J.
1
Bilro, R. G.
1
Bilro, R.G.
1
Chamorro, A.
1
Correia, C.
1
Cunha, N.
1
Hollebeek, L.
1
Koo, D.-M.
1
Miranda, F. J.
.
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Subject
7
Ciências Sociais
7
Ciências Sociais::Economia e Gestão
2
Corporate social responsibility
1
Analytical intelligence
1
Antecedents and consequences
1
Análise de sentimentos -- Sentime...
1
Artificial intelligence
1
Augmented reality
1
Brand equity
1
Brand knowledge and consumer resp...
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2020
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2023
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2018
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