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Results 1-10 of 14 (Search time: 0.064 seconds).
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Issue DateTitleAuthor(s)TypeAccess Type
2015An exploratory study into the determinants of adoption of mobile TV services: an integrated value perspectiveBorges, M. S.; Rita, P.; Pagani, M.articleembargoedAccess
2011Grabbing attention while reading website pages: the influence of verbal emotional cues in advertisingFerreira, P.; Rita, P.; Rosa, P.; Oliveira, J.; Gamito, P.; Santos, N.; Soares, F.; Sottomayor, C.articleopenAccess
2016A text mining-based review of cause-related marketing literatureGuerreiro, J.; Rita, P.; Trigueiros, D.articleembargoedAccess
2015Exploring backpackers' perceptions of the hostel service qualityBrochado, A.; Rita, P.; Gameiro, C.articleembargoedAccess
2016Accessibility and trust: the two dimensions of consumers perception on sustainable purchase intentionCarvalho, B.; Salgueiro, M. F.; Rita, P.articleembargoedAccess
2014A data-driven approach to predict the success of bank telemarketingMoro, S.; Cortez, P.; Rita, P.articleopenAccess
2015Attention, emotions and cause-related marketing effectivenessGuerreiro, J.; Rita, P.; Trigueiros, D.articleembargoedAccess
Dec-2013The effect of atmospheric cues and involvement on pleasure and relaxation: The spa hotel contextLoureiro, S.M.C.; Almeida, M.; Rita, P.articleembargoedAccess
2015Business intelligence in banking: a literature analysis from 2002 to 2013 using text mining and latent Dirichlet allocationMoro, S.; Cortez, P.; Rita, P.articleopenAccess
2014How visitors of luxury cruises perceive a tourist destination: internal determinants, satisfaction and intention to returnZeferino, E.C.; Loureiro, S. M. C.; Rita, P.articleembargoedAccess